In addition to large bluefish, squid and Bottom Fishing, it can be used to target a wide variety of species in mid-to-deep waters, such as light-weight red seabream and black seabream. At its heart lies a BRITZ motor that generates explosive power. It also boasts a range of features, including the ATD drag system for smooth, consistent performance, a highly visible dot-matrix LCD display, and a fall brake dial that allows you to instantly adjust the fall speed of your Rig. The JOG Power Lever allows you to operate the JOG function with your left thumb whilst controlling the power lever with your right hand, ensuring you remain in complete control in every situation. It offers comfortable operation whether fishing hand-held or with the rod set on a rod rest. A power-focused model designed for outstanding value for money.
A power-focused model based on the 20LEOBRITZ 500JP, designed to offer excellent value for money
‘JOG Power Lever’ for comfortable one-handed operation
*New resin design offering excellent grip
The Power of Lightning: ‘BRITZ Motor’
* 1.2 times the winding power (compared to the 17LEOBRITZ S500J)
‘ATD’ – for smooth, continuous performance
*Maximum drag: 16 kg
‘Dot-matrix LCD’ with excellent operability and visibility
*Compatible with large print and polarised sunglasses
*Language can be switched between five languages (Japanese, English, Traditional Chinese, Simplified Chinese and Korean)
* Do not wind from a counter reading of 0.0 (to prevent the thread from getting caught)
*Constant-speed winding mode added
Instantly set your descent speed with the ‘Fall Brake Dial’
Quiet ‘Belt drive’ design
*Handle knob L – replaceable
LEOBRITZ S500JPLEOBRITZ S500JP
A high-performance electric vehicle packed with immense power.
DAIWA Technology

JOG POWER LEVER
The power lever has been repositioned to the centre of the body, and its design has been changed from a lever to a jog dial style. This allows the angler to perform reeling and engage or disengage the clutch using just the thumb of the hand holding the Rod, completely freeing the other hand from operating the lever so that the angler can concentrate fully on handling the Rod. This flexible one-thumb operation enables precise control of the lever, allowing the angler to adjust the reeling speed at will.

ATD
The ATD operates smoothly in response to the fish’s pull and maintains a consistent drag. Designed to minimise slippage and ensure excellent tracking, it allows you to concentrate on the fight without having to worry about drag settings.
Other Features

MAGMIGHT Structure
A design that makes full use of the limited space inside the electric reel to maximise the motor’s power. It delivers high power and high speed within a compact space. Furthermore, it improves motor cooling, which in turn contributes to even greater motor drive efficiency.

FF structure
The front-motor design positions the motor—which could be described as the ‘engine’ of an electric reel—at the front of the spool, resulting in a low-profile reel that is comfortable to hold and easy to use. As the motor unit is more exposed to the outside air, this also contributes to improved cooling.

SYNCHRO LEVEL WIND
A mechanism whereby the level wind’s left-to-right reciprocating motion is synchronised with the spool’s rotation, both during the descent and reeling of the rig. Not only does this ensure the line remains neatly wound, but the movement during descent also facilitates a smooth descent of the rig.
Product Details

■ Fall Brake Dial
Instantly set the descent speed of the Rig using the dial.
Encourages bait to gather during Bottom Fishing and captures the squid’s reaction in the mid-water column as the lure falls during the Fall.
*Please note that a guide sticker is not included.
Instantly set the descent speed of the Rig using the dial.
Encourages bait to gather during Bottom Fishing and captures the squid’s reaction in the mid-water column as the lure falls during the Fall.
*Please note that a guide sticker is not included.

■ Dot-matrix LCD counter
・Large, easy-to-read text ・Remains clear even when wearing polarised sunglasses
・No manual required for line input or configuring various functions
(1) Press and hold the PICK UP (left) and MEMO (right) buttons for 2 seconds to access the menu screen.
(2) Scroll using the power lever to access the various settings screens
・Language selection available in five languages (Japanese, English, Traditional Chinese, Simplified Chinese and Korean)
・Large, easy-to-read text ・Remains clear even when wearing polarised sunglasses
・No manual required for line input or configuring various functions
(1) Press and hold the PICK UP (left) and MEMO (right) buttons for 2 seconds to access the menu screen.
(2) Scroll using the power lever to access the various settings screens
・Language selection available in five languages (Japanese, English, Traditional Chinese, Simplified Chinese and Korean)

■Menu screen
・Main Line input (P1/P2/P3)
・Sub-counter (from the bottom / speed / time)
・Suspension of FUNE inspections
・Thread feed
・Quick reeling / Jigging
・Timer winding
・Fukase mode
・Alarm sound
・Constant-speed winding
・Water depth correction
・Fishing History
・Language (Japanese/English/Traditional Chinese/Simplified Chinese/Korean)
・Units (m/ft)
・Main Line input (P1/P2/P3)
・Sub-counter (from the bottom / speed / time)
・Suspension of FUNE inspections
・Thread feed
・Quick reeling / Jigging
・Timer winding
・Fukase mode
・Alarm sound
・Constant-speed winding
・Water depth correction
・Fishing History
・Language (Japanese/English/Traditional Chinese/Simplified Chinese/Korean)
・Units (m/ft)
■ Rod Clamp
・Can be fitted using optional parts (sold separately)
■User Manual
・Quick Start Guide (includes Japanese version)
・Launch of online manuals (Japanese, English, Traditional Chinese, Simplified Chinese, Korean)
・DAIWA website product page now live (Japanese)
・Book type (Japanese)
*Sold separately at SLP (500 yen)
■Spool Line Capacity
Although the line capacity is stated in the same way as for the conventional 500 size, in response to recent requests for a Leader, the spool diameter has been designed to accommodate the reel capacity plus 5 metres of No. 14 Leader as spare.
・Can be fitted using optional parts (sold separately)
■User Manual
・Quick Start Guide (includes Japanese version)
・Launch of online manuals (Japanese, English, Traditional Chinese, Simplified Chinese, Korean)
・DAIWA website product page now live (Japanese)
・Book type (Japanese)
*Sold separately at SLP (500 yen)
■Spool Line Capacity
Although the line capacity is stated in the same way as for the conventional 500 size, in response to recent requests for a Leader, the spool diameter has been designed to accommodate the reel capacity plus 5 metres of No. 14 Leader as spare.
Other Features and Specifications
| Function Name | Features |
|---|---|
| One-Push ON Clutch | Allows you to engage the clutch effortlessly with the hand holding the Rod. When combined with the one-handed clutch, this mechanism enables you to find the depth quickly and frequently. |
| Die-cast aluminium body | A body material offering high rigidity and minimal deformation. It securely supports the drive section, including the MAGMAX motor, to assist in powerful fights. |
| Belt Drive | Power is transmitted from the motor to the Spool via a Belt rather than gears, resulting in a quiet, lightweight and highly efficient system. |
| Infinite | Eliminates handle play during manual reeling, delivering a firm and smooth reeling feel akin to a manual reel. Baiting and landing fish are much more comfortable due to this. |
| Constant Speed Winding Mode | A function that reduces fish loss by reeling in at a constant tension at all times. |
| Electric Slow Winding | A function that enables ‘slow reeling’, a technique considered effective for a variety of target fish. This sets the low-speed setting within the electric winding speed adjustment to ‘slow’. |
| Display Calibration Function | A function that allows you to easily correct the counter display whilst fishing if it becomes misaligned with the line colour. |
| Top-to-Bottom Counter | As water depth can be measured from both the surface and the bottom, you can find the correct depth accurately in any situation and for any target fish. |
| Quick Reeling/Quick Stop Switch | ‘Quick Reel’ allows you to perform reeling at a preset speed simply by pressing the switch when finding the depth or taking up Slack Lines. Can be set for either direction depending on the selected mode. |
| Master Jigging / Jigging Switch | A handy function for baiting with the electric reel. You can freely select the jigging pattern, pause time and range. |
| Fukase Mode | A dedicated system featuring a bite alarm, Fukase click and catch depth memory—all designed to enhance Fukase fishing. |
| Groundbait Timer & Groundbait Timer Winding | Allows you to set the time from casting the Rig to retrieving it, enabling precise and efficient casting. The timer display function allows you to accurately track the time since the Rig was cast. |
| Actual Winding Speed Display | A function that displays the actual winding speed. This serves as a useful guide to the speed during winding. |
| Selectable ‘Stop at the Gunwale’ | A function that automatically stops the electric reeling once the line has been wound up to the set length. Setting this to a convenient length for retrieval doubles reeling efficiency and helps prevent line entanglement, a major cause of Rod damage. |
| Slow Stop at the Gunwale | A function that ensures the electric winding stops gradually when reaching the Gunwale, thereby preventing fish from being lost due to the impact. |
| Line Feed Mechanism | A function whereby the motor gear reverses when the Rig is dropped, assisting the rotation of the Line Spool. Combined with the Ultra Spool FREE system, this is effective for fishing styles where you wish to drop the Rig as quickly as possible. |
| Washable | Can be washed with water using a neutral detergent (however, do not submerge the unit or use hot water). |
| Alarm ON/OFF | The alarm and switch sounds can be switched on or off. |
| Memory Backup Function | A backup function that retains the settings selected in each mode for your next fishing trip. |
| Anti-detachment Spool-FREE Adjustment Dial | A spool-free adjustment dial designed so that the spool will not come off even if it loosens unnoticed. |
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Accessories
Code
Line threader pin
Warranty Certificate
Tools
Quick Guide
Warning List
Access Guide (Online Manual Guide)
Line threader pin
Warranty Certificate
Tools
Quick Guide
Warning List
Access Guide (Online Manual Guide)
VIDEO
Product Specifications
| DESCRIPTION | Standard weight (g) | Line per handle turn (cm) | Gear ratio | Standard reel capacity: Nylon (No. – m) | Standard reel capacity (PE, No.-m) | Bearings (BB/RB) | Maximum Drag Force (kg) | Maximum winding power (kg) | Normal winding speed with a 1 kg load (m/min) | JAFS Standard Winding Power (kg) | JAFS Standard Winding Speed (m/min) | Handle Knob Replacement Sizes |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 23LEOBRITZ S500JP | 800 | 55 | 3.6 | 6–350_7–300_8–250 | 4-500_5-400_6-300 | 8/1 | 16 | 75 (83) | 135 (150) | 15 | 170 | L |
- The manufacturer's suggested retail price is listed excluding tax.
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*The reel capacity is a guide only and may vary depending on the manufacturer, items and line tension.
*The retrieve length is the amount of line wound in with each handle rotation.
*The maximum winding power is a reference value based on a supply voltage of 13 V and shaft torque. *kg = kgf·cm (for the Mega Twin mechanism, this refers to the power range)
*The standard winding speed is the average speed at which 100 m is wound with a 1 kg load at a supply voltage of 13 V.
*The JAFS standard winding power (power range for the Mega Twin mechanism) and speed are approximate values based on the regulations of the Japan Fishing Tackle Manufacturers Association, assuming a supply voltage of 13V.
*The JAFS standard winding speed refers to the value measured at a supply voltage of 13V in accordance with the Japan Fishing Tackle Manufacturers Association standards. It is the winding speed under no-load conditions at the outer diameter of the Spool.
*The figures in brackets are approximate values based on the use of Super Lithium.
*Regarding the power supply*
This electric reel is compatible with 12V to 16.8V direct current (DC). It cannot be used with power sources outside the specified range, such as 100V alternating current (AC) from a domestic mains supply or 24V DC from boat equipment. Furthermore, due to generators and wiring, the voltage of a boat power supply can easily become unstable, which may cause the reel’s protection circuit to activate, resulting in the reel stopping or rotating intermittently. To ensure the reel performs to its full potential, please use a genuine Daiwa battery designed for electric reels (please check ‘View Details’ for compatible batteries).
This electric reel is compatible with 12V to 16.8V direct current (DC). It cannot be used with power sources outside the specified range, such as 100V alternating current (AC) from a domestic mains supply or 24V DC from boat equipment. Furthermore, due to generators and wiring, the voltage of a boat power supply can easily become unstable, which may cause the reel’s protection circuit to activate, resulting in the reel stopping or rotating intermittently. To ensure the reel performs to its full potential, please use a genuine Daiwa battery designed for electric reels (please check ‘View Details’ for compatible batteries).